5 Year Plan To Become Internet Youtube Video Famous Superstar

by Matt Romantech on October 19, 2010

A 5 year plan is a thing, I guess because it’s useful.

In 5 years, well you can do a lot, and planning over that period gives you some scope. I suppose it’s my position, that I forget that I haven’t sacrificed for nothing, I built a business, now I can plan how to keep my business going and also achieve a lot of other goals which is really just art, adventure and relationships really.

I am now in the position to do a lot in 5 years.


5 years to do everything.

When I say everything I mean right my situation in terms of my art. What was I going to do? Become a big DJ and . . . well, I just wanted to be famous in Auckland and get lots of girls. Well that’s not too hard. But it’s not getting any easier.

And then of course I used to want to be a writer. But that evolved into a new narrative. I wanted to have incredible parties, and travel on tour.

When I say everything, it’s about seeking closure to the narrative of my art. Resolution. In art it’s never really over. But surely there must be a time where you say you’ve done what you intended to do, no matter how vague that was. As I said, I just wanted to be someone around auckland, to have girls already know who you are.

Maybe that’s my challenge now. To find out how I can get away with still doing this in 15 years time, if I wanted to tour. If I wanted to put out an album or a funny video. But really I just want to get it out of my system. The story of Reality Compound wants to be told because it involves

The struggle to be someone
The horror of scenery and snobbery
The dilemma of confidence, facades, the alpha, fakery
The desperation for fame, attention, validation
Trying to be funny
Trying to be cool
Romantic escapades
Psychadelic abstract passages
Funny satire and absurdity
Hipster stuff
Cool aucklandia of old
Emotional indie stuff
Different worlds of auckland
Auckland celebrity filth

Where does it end?

How many albums do you want to do? How many features after RC ends do you want to do? Do you want to write books? Do you want to evolve beyond your little show?

Do I want to quit my own show and do something new while I’m ever lesser a part of it?

Where does what I want to do now end? When am I done?

So at some point in the next 5 years, each week I do a half hour show, 1st part NYL, 2nd Part Reality Compound, 3rd part Kurb TV.

The show features music from DJ Romantech. Every few months, DJ Romantech promotes and releases a big single from the show, as well as mixes, and download packs featuring not only romantech, but other artists featured and remixes.

I might be involved in radio show and a podcast as I am now, hopefully a partnership where I’m in and out rather than carrying the thing alone, like beat dungeon.

The show has a broad enough audience that a number of sponsorship deals and advertising is provided which provides a budget for shooting, usually a day each or 2 half days, or over 2 nights, for each of the 3 segments. But kurb TV would be half as intensive as NYL, but if it worked, we could mix up the segments so it was a blended show about the NYL, the manager and the story of Reality Compound, and the Kurb business stuff. The footage would be sent to Phillipines where there would be at least one full time guy working on editing.

Sponsorship would cover costs, but the profits would be in merchandising and list building.

So you’d have:

Merchandise sales: Anything associated with the show from apparel, to collectors content such as CD’s DVD’s,

Affiliate sales: you’d sell all kinds of stuff from the site, and you’d do mail outs to your 10,000 fans offering special deals.

Appearances: The NYL and even myself may get fees for appearing and playing, I might have to have a showcase once every few months,

We may do one off sponsored webisodes or web ads.

Kurb associated: The kurb agency may get a few juicy jobs from the publicity, different avenues of business would open up.

Tigers Penis: say no more.

What would happen over the larger arc of the show? Like if it went for years?

Well I have my own issues.

I wanted to be a DJ, A writer, in business, somebody cool in auckland, a guy who did clever but absurd videos that had messages about how we behave in society around money, status, celebrity, media, sex etc.

I wanted to be part of cool parties, and I wanted to travel as a professional artist. I wanted to manage models, and start a real advertising agency.

So in 5 years did I do it or did I give up? That’s your show. The struggle is the show. No struggle, no show.

Maybe I made my choices and I got what I wanted. Or I didn’t and it was sad.

So what would keep the damn thing going as it dwindled along, toward ultimately claiming success or failure?

What would keep the content fresh after years of work?

Well some NYL would come and go. I would probably settle down and although I’d still host kurb tv, and work with artists on the shows music, RC would be taken over by other new young artists who are interesting and challenging. I’d be the Obi Wan figure who manages a bunch of models.

I guess it would be manager as star. My clients would change.

We’d have to do a world tour, after several other tours. I’d need to eventually embark on permanent touring, doing filming, shows, and adventure. I mean NYL is about the lives of girls who are so hot it hurts, how could that ever get boring? RC is about young weirdos trying to make it, and kurb tv is about promoting our clients in a different way.

How would it end? Well I might like to go into features.

The NYL might all have gone solo. It might be largely a broader operation with me less involved. Kurb could be the same. I could still do a music video, and I might do a feature each year or so, and I might write some more, and also do the morphospace. Travel and experience creative life on a more practical path of discovery.

Have a big party and declare the youtube escapade, after 10 years, finally over, continue to have a party brand, a music brand, travel, and make some movies.

Make Evil Robot, Make Mary, Make Reality Compound Movie, Make the original Reality Compound, write compassion fatigue, write more about teenagers and weird parties.

Do weird creative stuff, see where it takes me.

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